Victory for Boyu: Unfair Competition Lawsuit Over YouTube Content Resolved
JIANGSU, China, September 23, 2024, Wuxi Boyu Plastic Machinery Co., Ltd. (hereinafter referred to as “Boyu”) ’s competitor, Jiangsu Kingshine Plastic Machine Co., Ltd. (hereinafter referred to as “Kingshine”), has published an official apology to Boyu for unfair competition in the People’s Court Announcement.
The lawsuit was initiated due to videos posted on Kingshine’s YouTube account, which featured trademarked products belonging to Boyu. By misappropriating Boyu’s video content, Kingshine created confusion among customers, leading them to mistakenly believe there was an affiliation between the two companies. This misrepresentation diverted Boyu’s potential customers to Kingshine, allowing it to unjustly profit from Boyu’s established reputation and market presence.
With the release of the public apology, Boyu’s long-standing pursuit of justice achieved a decisive victory. The lawsuit, which spanned nearly two years, not only safeguarded Boyu’s rights but also underscored the importance of intellectual property protection for Chinese machinery companies expanding into global markets. This outcome carries significant lessons for others in the industry.
Lu Jiahao, General Manager of Wuxi Boyu Plastic Machinery Co., Ltd., stated:
“The victory of Boyu is a landmark achievement in the field of intellectual property protection and serves as an encouragement to all enterprises committed to safeguarding their rights. No matter how great the challenges, as long as one upholds justice and pursues rights in accordance with the law, respect and fairness will ultimately prevail.”
As a leading manufacturer of resilient flooring equipment in China, Boyu has an advanced factory of 60,000 square meters and experience in large-scale engineering projects in the United States, Europe, China, and 60+ countries. Founded in 1998, Wuxi Boyu Plastic Machinery Co., Ltd. specializes in the production of various types of plastic extrusion equipment, with a particular focus on PVC flooring. Dedicated to the advancement and production of cutting-edge technology, Boyu has accumulated over 120 technical patents, including the SPC EIR technology.
The resolution of this lawsuit reaffirms Boyu’s unwavering commitment to protecting our intellectual property rights. In an era where competitive dynamics are intensifying, safeguarding legitimate corporate interests becomes paramount. Boyu remains resolute in defending its innovations, ensuring that our efforts in research and development are not undermined by unfair competition. Through this victory, Boyu sends a clear message to the industry about the importance of maintaining transparency and fairness in business operations. As we continue to lead with innovation and integrity, Boyu stands as a testament to the power of upholding one’s rights in the face of adversity.